In order to have a viable product, people must first perceive that they have a genuine problem, and that the product offering is a good solution for that problem.
如果人们需要一个产品,那么他们首先会搞清楚自己真的是有问题,然后弄明白这个产品能够很好的解决哪个问题。
However, my example illustrated that even when the solution seems further away than ever, still the physiological tension reduction occurs, and a genuine change takes place.
不过,我的例子说明:即使还远没有新的解决方法,身体紧张却降低了,一个真实的改变发生了。
As you may remember, last year we decided against any activation as we couldn't find a solution that we thought struck a balance on combatting piracy and not penalising the genuine consumer.
也许你记得,去年我们决定取消了任何的激活,因为我们没有找出一个解决发案我们能够打击盗版行为又不会影响到真正的消费者玩家。
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